Palm Springs, CA

Starbucks, very recently, unveiled a new twist on coffee, the Oleato – a line of coffee beverages that brings together Starbucks arabica coffee infused with a spoonful of Partanna cold pressed, extra virgin olive oil. The result, the company says, is a velvety smooth, delicately sweet and lush coffee that uplifts each cup with an extraordinary new flavor and texture. The new beverage platform which launches in Starbucks stores in Italy first on Feb. 22, includes: Oleato™ Caffè Latte, Oleato™ Iced Shaken Espresso and Oleato™ Golden Foam™ Cold Brew. The Starbucks Reserve Roastery Milan will also debut five beverages to customers on Feb. 22: Oleato™ Caffè Latte, Oleato™ Iced Cortado, Oleato™ Golden Foam™ Cold Brew, Oleato™ Deconstructed and Oleato™ Golden Foam™ Espresso Martini.

Starbucks will begin to introduce the beverages in select markets around the world, starting with Southern California in the United States this spring.

When describing the evolution of its new line of beverages, Starbucks CEO Howard Schultz says, “During my first trip to Milan in 1983, I was captivated by the sense of community, connection, and passion for coffee I found in the city’s espresso bars. It was that trip that inspired me to bring the ritual of handcrafted espresso to Starbucks and to America. Oleato represents the next revolution in coffee that brings together an alchemy of nature’s finest ingredients – Starbucks arabica coffee beans and Partanna cold pressed extra virgin olive oil.” He goes on to say, “Today I feel just as inspired as I did 40 years ago, Oleato has opened our eyes to fresh new possibilities and a transformational way to enjoy our daily coffee.”

(Starbucks New Oleato Line Of Coffee Beverages Infused with Partanna cold pressed, extra virgin olive oil)

Starbucks Reserve was first introduced to Palm Springs in 2017 with only a few locations across the United States including in the cities of Seattle, Chicago, and the newest location opening up in the iconic Empire State Building in New York City.

Starbucks Oleato beverages that will be served in Starbucks stores around the world:  

• Oleato™ Caffè Latte: Starbucks Blonde Espresso Roast, a light roast that is smooth and subtly sweet, is infused with Partanna extra virgin olive oil and steamed with creamy oatmilk to create a velvety smooth, deliciously lush latte.  
• Oleato™ Golden Foam™ Cold Brew: The inviting aroma of lush Partanna extra virgin olive oil infused cold foam cascades slowly through the dark, smooth cold brew, creating a subtle sweetness in the beverage. 
• Oleato™ Iced Shaken Espresso: This coffee-forward beverage offers layers of flavor sweetened with notes of hazelnuts, rich espresso and creamy oatmilk infused with Partanna extra virgin olive oil.  

Since 1971, Starbucks Coffee Company has been sourcing and roasting arabica coffee. “When creating the beverages, we were inspired by the rich history and origin stories of coffee and olive oil – two of nature’s most transcendent ingredients,” said Amy Dilger, principal beverage developer for Starbucks. “Infusing Starbucks coffee with olive oil yielded a velvety smooth, rich texture, with the buttery, round flavors imparted by the olive oil perfectly pairing with the soft, chocolatey notes of the coffee.”